1. Businesses Don’t Own Domain Names

2. Should a Domain Name Match Your Business Name?

3. Should You Use Choose a Domain Name with Keywords In It?

4. Keep the Domain as Short as Possible

5. Domains That Convey Meaning

Or You Might Want Visitors to Associate Your Site With a Place

7. Consider Registering Domain Name Variants

8. Defensive Domain Registration

9. What If the Dot Com Domain is Already Registered?

10. Country Code Top Level Domain (ccTLD)

11. Has the Domain Been Previously Registered?

Choosing the Best Domain Name